
Hop & Brew School® Hits Europe
We are thrilled to invite you to join us for our first Yakima Chief Hops’ European Hop & Brew School at our new warehouse/offices in Brussels, Belgium on 24th June 2022. Prepare for an educational adventure!
What to expect:
Hop and Brew School® is an annual full-day event offering craft brewers the opportunity to meet our growers, learn directly from our R&D team, participate in interactive sensory sessions and much more. Traditionally hosted in the Yakima Valley, we are delighted to bring this landmark event to Europe for the first time.
Schedule:
| 9:00 – 10:00AM: | Check In / Meet & Greet |
| 10:00 – 10:30AM: | Welcome to Hop & Brew School: 2021/ 2022 Harvest & Global Industry Update |
| 10:30 – 11:30AM: | Next Gen Hop Aroma: A Focus on Survivable Hop Compounds |
| 11:30 – 1:00PM: | Grower Panel and Q&A |
| 1:00PM – 2:00PM: | Lunch |
| 2:00 – 3:00PM: | More Than a Box of Hops: A Sustainable Supply-Chain and CSR Focussed Approach |
| 3:00 – 3:30PM: | Organic American Hops |
| 3:30 – 4:00PM | Technical Brewing and Innovations with the YCH Research & Development Team |
| 4:00 – 5:30PM: | Brewers Roundtable and Q&A |
| 5:30 – 7:00PM: | Hoppy Hour and tours of our new state of the art European facility! |
| 7:00PM onwards | Optional on your own: Brussels Pub & Taproom Crawl. |
We have partnered with several Brussels hotels to offer discounted rates on accommodation for the event.